Who We Are

Sometimes it is what you know.

Healthcare marketing is unique. Not only does it have its own language, but it has its own structure – and a group of participants with skills not commonly found in other industries. Growing up in the industry is a huge advantage. That’s what we’ve done.

The Friedman Marketing Group is a highly specialized media relations, marketing services, and strategic content firm – focused exclusively on the Healthcare IT industry.

Our knowledge of the industry means clients don’t spend time educating us on the nuances of healthcare IT. Clients can quickly leverage our knowledge and relationships to deliver compelling messages to targeted prospects resulting in bottom-line results - and higher ROI on marketing dollars spent.

Calling all Georgia HIMSS Members!!

Come join us for hor d'ouevres and networking at the Georgia Chapter of HIMSS Reception at HIMSS12 in Las Vegas! Date: Wednesday, February 22, 2012

  • Time: 6:00 – 7:30pm
  • Location: Venetian Sands Convention Center
  • Room: Bellini 2001B

Sponsored by Greenway Medical Technologies and The Friedman Marketing Group

Also, Get Ready for the “Rat Pack” Rally and join us for the HIMSS12 Communities Open House! Date: Tuesday, February 21, 2012

  • Time: 5:00 – 6:30 pm
  • Location: Venetian Hotel
  • Room: Palazzo Ballroom

The Open House will include drinks, snacks and a raffle for many exciting prizes! Stop by the GA HIMSS table and see other HIMSS Chapters at this "Rat Pack" themed open house.

Recent Client News

Webmedx Acquired by Nuance - Nuance Communications, Inc. announced that it acquired Webmedx, the #1 KLAS-ranked transcription services provider. Webmedx, which offers transcription and editing services and clinical documentation technology for hospitals and clinics nationally, will strengthen Nuance Transcription Services (NTS), Nuance’s fully-managed, medical transcription services offering. Read more >

KLAS recognized HealthPort as the "vendor most considered when choosing RAC management ". Read more

Recent Press Coverage For Our Clients

   

Read Our Client Case Studies >>

TFMG Articles

The Top 10 Mistakes Salespeople Make at the HIMSS Conference - by Beth Friedman

Is your sales team engaged, interacting with prospects, and busy with pre-scheduled appointments? Or are they sitting around the booth, eating dinner together, and looking like Las Vegas wallflowers? Read more >


Torrey Barnhouse, CEO, TrustHCS

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